Ready for the secret...
[box type=”tick” size=”large” style=”rounded” border=”full”]You just resend the same email to everyone who didn’t open it the first time.[/box]That’s it! I’ve been using this trick for years and it always works. Even on a small or unresponsive list because only a percentage of your list will even see any given email you send. And then a smaller percentage will open it. If you change the subject line before resending, then they won’t even know it’s the same email!
[box type=”info” size=”large” style=”rounded” border=”full”]In my example from the previous page, I went from 332 opens on the first send to a total of 534 opens on two sends of the same email.[/box]Obviously, this is pretty powerful and it always works. In case you don’t know *how* to do this, I made a short (2-minute) video to show you: